Our gridded affluence estimates allow us to integrate them with other gridded datasets, such as population and building height, for deeper insights. We can also aggregate these estimates to any administrative or other boundaries such as villages, districts, municipalities, PIN codes, constituency boundaries, and more. For example, we can provide accurate estimates of the total population across various affluence categories, as of 2024, for a specific PIN code.
Get in touch to learn more about our urban and rural affluence indicators, and how you can use them for market and customer segmentation, geomarketing, site selection for retail and dark stores, and other customized solutions.